The offer

These answers cover what a plan costs.

Your monthly price is £100 for every 1,000 people in your market, for each time a week they should see you, all-in and before VAT. Plans are priced on a market of at least 10,000 people, so the smallest plan, 3 times a week, costs £3,000 a month. Read on for what the price includes, how your market is sized, what a small market pays, when the terms are agreed and how sellers' own prices compare with a plan.
questions in this group
12
pages the answers come from
2
questions in the whole index
180

Free, with no card. We read your homepage, draft who buys from you and show your monthly price before you join the waitlist. Nothing is bought until you've approved the plan and the ads.

In this group

6 questions

Plans and prices

Read the page these answers come from

What does the monthly price include?

It covers the ads we make for each channel from your website, the media, our planning and buying, and a weekly report on what ran, with no fee on top. AdBuyMCP balances the budget across the four channels for your market, and every price is shown before VAT.

How do you work out the size of my market?

It's the companies that could buy from you, times the people who take part in each purchase. When you start, we read your homepage and draft who buys from you, and you correct the draft and put numbers on it. A sensible estimate is enough to see your price.

What if my market is small?

We price every plan on a market of at least 10,000 people, so that all four channels get enough to run. A smaller market pays that price, from £3,000 a month at 3 times a week. If you're not sure that's worth it yet, book a call with the founder and ask.

Can I switch between 3, 5 and 12 times a week?

Yes. While you price your plan, you can switch as often as you like, and the price changes with it. Your first month runs at the frequency you confirm, on terms agreed with you before it starts.

Is there a contract or a minimum term?

The terms of your plan are agreed with you before your first month starts, and you can talk them through on a call with the founder first. Joining the waitlist takes five questions and no card, and nothing is bought until your plan, your ads and your start date are confirmed with you.

What can I do with AdBuyMCP today?

You can draft your buyers, size your market, price your plan and join the waitlist today, with no card. No media has been bought through AdBuyMCP yet, so your campaign would be among the first, on a start date we agree with you.

1 question

The short answers

What will AdBuyMCP cost me?

You pay £100 a month for every 1,000 people in your market, for each time a week they should see you, and you choose 3, 5 or 12 times a week. All-in: the media, the ads we make for each channel from your website, the planning, buying and balancing across the four channels, and your weekly report, with no fee on top. Prices are shown before VAT. Plans are priced on a market of at least 10,000 people, so the smallest plan, 3 times a week, is £3,000 a month, and plans at 5 and 12 times a week start at £5,000 and £12,000. For example, 3,000 companies with four people on each buying team make a market of 12,000, which costs £6,000 a month at 5 times a week. Markets above 250,000 people are priced on a call with the founder.

5 questions

What media costs

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Why does an AdBuyMCP plan cost more than a seller's minimum?

A seller's minimum is the least one channel takes for a campaign you run yourself, with an ad you supply. An AdBuyMCP plan buys all four channels each week, planned for your market to see you 3, 5 or 12 times a week, and its all-in price covers the media, the ads we make for each channel, the planning, buying and balancing, and your weekly report.

How do the seller prices relate to my plan price?

They are separate. The seller figures are what each channel asks if you buy it yourself, checked on the date beside each source. Your plan price comes from one published rate, the size of your market and how often it should see you, and AdBuyMCP balances it across the four channels for your market.

Can I buy just one of these channels through AdBuyMCP?

A plan runs on all four channels, and plans are priced on a market of at least 10,000 people so each channel gets enough to run. Managed services runs a first test on two or three of them with you, in your own accounts, for a fixed fee. To buy one channel yourself, start with the seller figures on its cost page.

Can I start buying on these channels through AdBuyMCP today?

You can price a plan today and join the waitlist, with no card. Media is bought only after your plan, ads and start date are confirmed with you, and no media has been bought through AdBuyMCP yet, so a campaign starting now would be among the first.

How current are these prices?

Every seller figure on the four cost pages links its source and shows two dates: the one the source carries and the one we checked it on, which for most figures is 20 October 2026.

See the plans and prices

If an answer here raises a question about your own market, bring your numbers and ask.

the rest of the questions

Questions are grouped by subject

Each question sits in one of 21 groups, and the index lists all 180.

See all 180 questions in the index

your plan and price

See what your market costs at 3, 5 or 12 times a week

Give us your company website or work email. We draft who buys from you, you confirm your market and pick 3, 5 or 12 times a week, and you see one all-in monthly price across out-of-home, streaming TV, podcasts and ChatGPT ads. Talk your market and your plan through with James Rooney, who built AdBuyMCP and wrote its code.

Free to price, with no card. Media is bought only after your plan, ads and start date are confirmed with you.

See how the price is worked out

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