--- title: "AdBuyMCP vs StackAdapt: CTV, podcasts, OOH and ChatGPT ads" description: "StackAdapt runs CTV, audio, digital screens and ChatGPT ads with B2B targeting and no minimum. AdBuyMCP sells a similar mix as one plan with a monthly price." url: "https://adbuymcp.com/compare/stackadapt" --- [Home](https://adbuymcp.com/) / [Comparisons](https://adbuymcp.com/compare) / AdBuyMCP vs StackAdapt Comparison # AdBuyMCP vs StackAdapt StackAdapt gives your team a platform to run the channels itself. AdBuyMCP gives you a plan with a price: you choose how often your market should see you, and we balance the budget. StackAdapt is the closest like-for-like to AdBuyMCP. One platform runs CTV, audio including podcasts, digital out-of-home and ChatGPT ads, with firmographic B2B targeting, account-level reporting and no minimum spend, and its client services team works in the UK. Your team runs it after an application and approval, or StackAdapt manages it for you, and it publishes no pricing. AdBuyMCP sells a similar mix as a plan with a price: you choose how often your market should see you (3, 5 or 12 times a week), the monthly price follows the size of your market, and we make your ads from your website and balance your budget across out-of-home, streaming TV, podcasts and ChatGPT ads. [Get my plan and price](https://adbuymcp.com/start) [Book a 30-minute call with the founder](https://adbuymcp.com/contact#book) Free, with no card. We read your homepage, draft who buys from you and show your monthly price before you join the waitlist. Nothing is bought until you've approved the plan and the ads. By [James Rooney](https://adbuymcp.com/about) Updated 29 October 2026 - **Where StackAdapt is ahead**: 5 strengths - **Where AdBuyMCP fits**: 4 reasons - **Stage**: Launch phase - **Published sources cited**: 3 AdBuyMCP's plans start at £3,000 a month, all-in, before VAT Their promise ## What StackAdapt offers > Plan, run and measure CTV, audio, digital out-of-home, ChatGPT ads and more from one platform, with B2B targeting and no minimum spend. The case for StackAdapt · [see the sources below](https://adbuymcp.com/compare/stackadapt#evidence) Side by side ## How the two compare on price, minimums and channels The facts about StackAdapt are desk research, and each figure taken from a published page carries that page and the date we checked it. StackAdapt and AdBuyMCP compared on how you pay, published minimum, channels, how it reaches B2B buyers, where it runs, what it reports, how you buy it | Compared on | StackAdapt | AdBuyMCP | | --- | --- | --- | | How you pay | Pricing is not published. StackAdapt says it charges no hidden tech fees. Source: [StackAdapt, Plans and Packages](https://www.stackadapt.com/plans-and-packages), checked 20 October 2026 | £100 a month for every 1,000 people in your market, for each time a week they should see you. All-in: the media, the ads we make for each channel from your website, the planning, buying and balancing across the four channels, and your weekly report, with no fee on top. Prices are shown before VAT. | | Published minimum | No minimum spend. StackAdapt says most teams hit their stride around $5,000 a month. Source: [StackAdapt, Plans and Packages](https://www.stackadapt.com/plans-and-packages), checked 20 October 2026 | From £3,000 a month, at 3 times a week. Plans are priced on a market of at least 10,000 people, so all four channels get enough to run. | | Channels | CTV, audio including podcasts, digital out-of-home and ChatGPT ads, plus display, native, video, in-game, email and direct mail. Source: [StackAdapt, guide for AI assistants (llms.txt)](https://www.stackadapt.com/llms.txt), checked 20 October 2026 | Four channels in one plan: out-of-home, streaming TV, podcasts and ChatGPT ads, with the budget balanced between them by us. | | How it reaches B2B buyers | Firmographic B2B targeting and account-based marketing, with account-level reporting. Source: [StackAdapt, guide for AI assistants (llms.txt)](https://www.stackadapt.com/llms.txt), checked 20 October 2026 | Each channel is aimed at your market with the targeting its seller offers: places and times of day for out-of-home, business data such as company size and industry for streaming TV where the seller offers it, shows and categories for podcasts, and the topic of the conversation for ChatGPT ads. None of them targets people by job title in the UK. | | Where it runs | A client services team in the UK, the US and eight other countries. Its ChatGPT ads can target users in the UK. Source: [StackAdapt, guide for AI assistants (llms.txt)](https://www.stackadapt.com/llms.txt), checked 20 October 2026 Also: [StackAdapt, ChatGPT Ads](https://www.stackadapt.com/chatgpt-ads), checked 20 October 2026 | Plans run in the UK, and every price is in pounds. | | What it reports | Campaign reporting, conversion tracking and cross-channel attribution in one dashboard. Source: [StackAdapt, ChatGPT Ads](https://www.stackadapt.com/chatgpt-ads), checked 20 October 2026 | Frequency is planned: each week we buy enough ads aimed at your market for it to see you that many times on average. Some of every channel's audience sits outside your market, and the weekly report shows what each channel delivered against the plan. | | How you buy it | Self-serve after an application and approval, or managed or hybrid support. Source: [StackAdapt, Plans and Packages](https://www.stackadapt.com/plans-and-packages), checked 20 October 2026 | You type your website or work email, see your plan and its price, then join the waitlist in five questions with no card. ChatGPT ads run in your own OpenAI ad account, which we set up with you. Nothing is bought until the plan, the ads and the start date are confirmed with you. No media has been bought through AdBuyMCP yet, so your campaign would be among the first. | A cell with no source under it is our own summary. “Not stated” means the sources we cite give no figure. AdBuyMCP’s prices are explained on the [pricing page](https://adbuymcp.com/pricing). Both columns ## Where each one is stronger Where StackAdapt is ahead 5 ### What they do better today - 01 Live campaigns at scale today, with a client services team in the UK - 02 Firmographic B2B targeting and account-level reporting - 03 No minimum spend, with budgets you set yourself - 04 Display, native, video, email and direct mail on the same platform - 05 Cross-channel attribution, including for ChatGPT ads Where adbuymcp fits 4 ### What AdBuyMCP does for you - 01 A monthly price you can see before you talk to anyone, set by the size of your market - 02 A frequency you choose, 3, 5 or 12 times a week, in place of budgets you manage channel by channel - 03 Your budget balanced across the four channels for you, with the plan and the ads approved by you - 04 Classic billboards as well as digital screens If the first list holds what your plan depends on, StackAdapt is the better buy. If you're not sure, ask the founder on a 30-minute call. [Book a 30-minute call with the founder](https://adbuymcp.com/contact#book) Before you decide ## Ask which one fits your market. Bring your market and the plan you're weighing. If the alternative fits you better, that's the answer you'll get on the call. [Get my plan and price](https://adbuymcp.com/start) [Book a 30-minute call with the founder](https://adbuymcp.com/contact#book) Free, with no card. Talk your market and your plan through with James Rooney, who built AdBuyMCP and wrote its code. The decision ## Each one suits a different buyer ### Choose StackAdapt when You have someone in-house to run campaigns, you want display, native or email beside the awareness channels, or you need account-level targeting and attribution. For a team that wants to run the channels itself, StackAdapt is the stronger platform. ### Choose AdBuyMCP when You want to choose how often your market should see you each week, for a price you know up front, and you'd rather approve a plan than run a platform. StackAdapt is the closest like-for-like and the stronger platform today. AdBuyMCP suits a founder who wants one monthly price for the frequency they choose, with the budget balanced across the channels for them. If neither block describes your situation, book a 30-minute call with the founder and talk your market through. [Book a 30-minute call with the founder](https://adbuymcp.com/contact#book) Where to check this ## These sources back the facts about StackAdapt Each fact about StackAdapt that rests on a published page links it below, with the date we checked it. The [supply status page](https://adbuymcp.com/supply) grades each of AdBuyMCP’s connectors on what it has done with a real seller so far. ### Sources - [StackAdapt, guide for AI assistants (llms.txt) stackadapt.com · checked 20 October 2026](https://www.stackadapt.com/llms.txt) - [StackAdapt, Plans and Packages stackadapt.com · checked 20 October 2026](https://www.stackadapt.com/plans-and-packages) - [StackAdapt, ChatGPT Ads stackadapt.com · checked 20 October 2026](https://www.stackadapt.com/chatgpt-ads) Our trust page sets out how each channel is bought, what your weekly report shows and how we handle your data. [Trust and limits](https://adbuymcp.com/trust) See what your market costs at 3, 5 or 12 times a week, for all four channels, before you join the waitlist. [Get my plan and price](https://adbuymcp.com/start) Free, with no card. The other comparisons ## You may be weighing these alternatives too All 16 comparisons are on the comparison hub, with their prices, minimums and channels in one table. - ### [vs The Trade Desk](https://adbuymcp.com/compare/the-trade-desk) The Trade Desk is the most capable buying platform here, and it pays off for a team with a trader and volume. AdBuyMCP is for a founder who wants a priced plan. Platform - ### [vs DV360](https://adbuymcp.com/compare/dv360) DV360 is the stronger choice for a team that runs its media inside Google's stack. AdBuyMCP is for a founder who wants a priced plan across four channels. Platform - ### [vs Blis](https://adbuymcp.com/compare/blis) Blis is strong in the UK, with no media markup and no platform fee. AdBuyMCP suits a founder who wants to choose a frequency and have the budget balanced for them. Platform - ### [vs an agency](https://adbuymcp.com/compare/media-agency) An agency brings more judgement and a team you can call. AdBuyMCP gives you a price before you talk to anyone, with the media and your ads included, and balances the budget across the channels for you. Agency or in-house [See all 16 comparisons in one table](https://adbuymcp.com/compare) ## What buyers ask when they weigh StackAdapt against AdBuyMCP ### Is StackAdapt a better choice than AdBuyMCP for me? Yes, if you have someone in-house to run campaigns, you want display, native or email beside the awareness channels, or you need account-level targeting and attribution. For a team that wants to run the channels itself, StackAdapt is the stronger platform. ### When is AdBuyMCP a better choice than StackAdapt? Choose AdBuyMCP when you want to choose how often your market should see you each week, for a price you know up front, and you'd rather approve a plan than run a platform. ### What is StackAdapt better at than AdBuyMCP? Live campaigns at scale today, with a client services team in the UK; firmographic B2B targeting and account-level reporting; no minimum spend, with budgets you set yourself; display, native, video, email and direct mail on the same platform; cross-channel attribution, including for ChatGPT ads. ### Where does AdBuyMCP fit better than StackAdapt? A monthly price you can see before you talk to anyone, set by the size of your market; a frequency you choose, 3, 5 or 12 times a week, in place of budgets you manage channel by channel; your budget balanced across the four channels for you, with the plan and the ads approved by you; classic billboards as well as digital screens.